ATPL

Services · Digital growth

Be found by people already looking for you.

For businesses whose customers search before they buy. We fix the technical side, write pages around real search phrases, earn links, and report what moved, month by month.

100+
Websites shipped
16
Years building technology
Start with an auditWebsite work

Found but unused

Rankings that never become enquiries

Reports look busy. The phone does not ring from search.

Start with an audit

  • Rank

    Competitors with worse products appear above you for the exact thing you make.

  • Report

    The last agency sent a ranking report every month and no enquiries ever came from it.

  • Index

    The site is slow, pages have no titles, and Google indexes the wrong ones.

Leads from search

Technical, pages and links that earn leads

We ship fixes in the code and write pages around phrases buyers actually use.

  • On-page SEO and content

    Pages written around the phrases your buyers use, with titles, headings and FAQs that answer the question in the first sentence.

  • Off-page SEO and link building

    Links earned from directories, suppliers, press and partners relevant to your trade, not bought in bulk.

  • Local search

    Business profiles, locations and reviews set up so a search in your city finds the right branch.

  • Answer-engine readiness

    Pages structured so AI assistants can quote them accurately: one source for facts, standalone FAQ answers and real schema, as this site is built.

  • Reporting that ties to enquiries

    Rankings, traffic and the enquiries that came from search in one monthly report, so you judge the work by leads.

Primary deliverable

Ships with the engagement

Live brief

01 · Lead outcome

Technical SEO

Crawlability, speed, structured data, sitemaps and index control fixed in the code, by the team that can change the code.

  • 01On-page SEO and content
  • 02Off-page SEO and link building
  • 03Local search
  • 04Answer-engine readiness

Decide the shape

SEO without guarantees

Cost, timelines, AI search, and why we will not promise first page.

ATPL offers SEO as a monthly retainer sized to the number of pages written, fixes made and links pursued each month; a technical audit with fixes can also be bought once. The retainer is set after an audit, and the first report shows what it bought.

Technical fixes show within weeks as pages are re-indexed; new content and links usually take three to six months to move rankings for competitive phrases. ATPL reports monthly from the first month so you see movement, not just a final result.

No, and no honest agency can, because Google decides rankings and competitors are working too. ATPL commits to the work and the reporting: technical fixes shipped, pages published, links earned, and the enquiries that came from search, reviewed every month.

On-page SEO is the content and tags on your pages; off-page SEO is links and mentions from other sites; technical SEO is speed, crawlability, structured data and indexing. ATPL does all three and, because it builds websites, ships the technical fixes as code changes.

Yes, and the work is changing: answer engines quote pages that state facts clearly and answer questions in one sentence. ATPL builds pages that way, with structured data and one source for every figure, which is also how this website is written.

How it ships

Audit, then three months of work

Twenty phrases that would bring buyers — then pages and fixes measured from day one.

  1. audit/01

    Understand

    We audit the site and the search landscape for your products, and agree the twenty phrases that would actually bring buyers.

  2. audit/02

    Design

    A content and technical plan for three months, with the pages to write, the fixes to make and the links to pursue.

  3. audit/03

    Build

    Fixes ship into the site’s code and content goes live page by page, with each page measured from the day it is published.

  4. audit/04

    Stay

    SEO is monthly work: new pages, refreshed ones, links and a report of what moved, reviewed with you each month.

In production

SEO is listed on ATPL’s current site as on-page, off-page, technical and link building; this page makes no ranking claim until ATPL names a client whose results may be shown.

    Chosen for the job

    Next.js · WordPress · PHP

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