ATPL

Services · Commerce

Shopify, taken further than the theme allows.

For brands on Shopify who have hit the edge of the theme editor. We customise themes, build private apps and connect Shopify to WhatsApp, Klaviyo and your other systems.

2011
First e-commerce launch
16
Years building technology
Audit the storeSee related work

Theme and glue

Theme, apps and the connections

We fix what slows the till and wire Shopify to the systems you already run.

https://yourstore.myshopify.com

Theme · apps · sync

Theme customisation

On the shelf

02 sites

Liquid, sections and metafields changed properly, so the design is yours and survives the next theme update.

  • SKU/02

    Private and custom apps

    Features the app store does not sell, built as apps against Shopify’s APIs rather than hacked into the theme.

  • SKU/03

    WhatsApp for the store

    A WhatsApp plugin connected to your Shopify store puts order updates and support on the channel Indian customers already use.

  • SKU/04

    Klaviyo and marketing integrations

    Email and SMS flows in Klaviyo connected to Shopify events: abandoned carts, back-in-stock and repeat-purchase reminders.

  • SKU/05

    Stock and back-office connections

    Shopify orders and inventory synchronised with your ERP, billing or warehouse system, so nothing is retyped.

  • SKU/06

    Speed and conversion work

    Apps removed, images and scripts trimmed and checkout friction measured, with before-and-after figures.

Live but fighting

Shopify is live — and still fighting you

Theme debt, app sprawl and checkout friction hide behind a published badge.

Audit the store

Storefront

Live listings

Live
  • Bestsellers48 SKUs
  • VariantsOverloaded
  • Checkout3 steps

How it ships

Duplicate theme, then go live

You see changes on your real products before anything touches the live store.

  1. 01

    theme/01

    Understand

    We audit the current theme, apps and order flow, and list which problems are theme work, which are apps and which are integrations.

  2. 02

    theme/02

    Design

    Changes are mocked on a duplicate theme so you see the new sections on your real products before anything touches the live store.

  3. 03

    theme/03

    Build

    Work ships on an unpublished theme and a development store, then is published in one switch outside your busy hours.

  4. 04

    theme/04

    Stay

    Shopify changes its APIs on a schedule; under support we keep apps and integrations current and handle seasonal changes.

In production

Shelf shots use live ATPL storefronts (Dazzles Jewellery, Lodzdenim). Named Shopify-only case studies will replace these once ATPL confirms which stores may be shown as Shopify work.

Decide the shape

Theme work or rebuild?

Most stores need surgery, not a new theme from scratch. We say which after the audit.

Yes. A developer can edit the theme’s Liquid templates, add sections and metafields, and build features the editor does not expose; ATPL does this on a duplicate theme so the live store is untouched until the change is published.

Theme customisation at ATPL is usually a one to three week job; a private app or an integration with WhatsApp, Klaviyo or a stock system is quoted per feature after a short audit of the store. Monthly support covers Shopify’s API changes.

Yes, with a plugin. ATPL connects a WhatsApp plugin to Shopify stores that sends order confirmations and updates and routes customer replies to your support team, on the channel most Indian shoppers prefer.

Shopify suits a standard catalogue with standard shipping and a team that wants to launch quickly. It is the wrong choice for thousands of variants, dealer pricing or a marketplace model; in those cases ATPL recommends a custom store and will say so before quoting.

Chosen for the job

Node.js · React · Next.js

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